Original PDF Ebook – MARKETING RESEARCH: Text and Cases3rd Edition -9780070220874

$14.99

Author (s): Rajendra Nargundkar
Publisher: McGraw-Hill Education India Print
ISBN: 9780070220874 0070220875
Edition: 3rd
Copyright: 2013

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SKU: 9780070220874 Category:

Original PDF Ebook – MARKETING RESEARCH: Text and Cases3rd Edition -9780070220874

The book is written in application oriented manner and the use of case studies with SPSS component enhances the worth of this work not only for the MBA students, but also for marketing research practitioners.

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