Original PDF Ebook – Innovation Project Management2nd EditionMethods, Case Studies, and Tools for Managing Innovation Projects – 9781119931249

Original PDF Ebook – Innovation Project Management2nd EditionMethods, Case Studies, and Tools for Managing Innovation Projects – 9781119931249

The newly revised Second Edition of Innovation Project Management offers students and practicing professionals the tools, processes, and metrics needed to successfully manage innovation projects, providing value-based innovation project management metrics as well as guidance for how to establish a metrics management program._x000D_
The highly qualified author analyzes innovation from all sides; through this approach, Innovation Project Management breaks down traditional project management methods and explains why and how innovation projects should be managed differently._x000D_
The Second Edition includes exclusive insights from world-class organizations such as IBM, Hitachi, Repsol, Philips, Deloitte, IdeaScale, KAUST, and more. It includes six all new case studies, featuring a dive into brand management innovation from Lego. Each case study contains questions for discussion, and instructors have access to an Instructor’s Manual via the book’s companion website._x000D_
Specific ideas discussed in Innovation Project Management include:_x000D_
Continuous versus discontinuous innovation, incremental versus radical innovation, understanding innovation differences, and incremental innovation versus new product development_x000D_
Identifying core competencies using SWOT analysis and nondisclosure agreements, secrecy agreements, and confidentiality agreements_x000D_
Implications and issues for project managers and innovation personnel, active listening, pitching the innovation, and cognitive biases_x000D_
Measuring intangible assets, customer/stakeholder impact on value metrics, customer value management programs, and the relationship between project management and value_x000D_
With its highly detailed and comprehensive coverage of the field, and with case studies from leading companies to show how concepts are applied in real-world situations, Innovation Project Management is a must-have title for practicing project managers, as well as students in project management, innovation, and entrepreneurship programs.